Video by @tortus
“there’s nothing simple about simple,” says eric landon (@tortus ), the american owner and master potter of tortus studio in copenhagen, denmark. “over the years, my work has become simpler and simpler. but the simple-looking things are often the most difficult ones to make, because you can’t hide technical inadequacy behind a really simple form. i’ve realized that making a great piece of pottery is like crafting a poem — you have to use very few words and use them artfully.”
watch eric throw a vase in his copenhagen studio today on our story and on our igtv channel. to watch igtv, update your app now, then look for the new icon in the top right corner of feed.

Featured photo by @amyflyingakite
weekend hashtag project: #whpflowerpower the goal this weekend is to take photos and videos inspired by the beauty of flowers, as in this featured photo from amy nelson (@amyflyingakite ). here are some tips to get you started:
take portraits. 🌸 try hiding a friend’s face with a large flower and have them peek out from behind the petals, or weave blossoms into your own hair for a self-portrait.
create a still life.🌻 play with perspective to make a bloom as big as a tree, or arrange flowers around some of your favorite objects at home.
get outside. 🌹 run through a field of wildflowers or show off a freshly assembled bouquet in a busy city. look for ways flowers bring bursts of color to your everyday environment or an unexpected setting.
project rules: please add the #whpflowerpower hashtag only to photos and videos shared over this weekend and only submit your own visuals to the project. if you include music in your video submissions, please only use music to which you own the rights. any tagged photo or video shared over the weekend is eligible to be featured next week.

Photo by @jeredgruber
“a bike is the perfect way to see the world,” says photographer jered gruber (@jeredgruber ), whose love for cycling has taken him around the world to document bike races and riders. “during a race, i’ll try to find the prettiest spot. so i make the scene, and then the race happens within it. but getting the photos are difficult — there’s so much going on and so little time to think. you don’t get another try.”
recently, jered headed to italy for la maratona dles dolomites, an 86-mile (138-kilometer) race with 13,878 feet (4,230 meters) of climbing through the country’s northeastern mountain range. in his photos from the race, he tried to capture the feeling he himself gets on a bike: “that moment of, ‘this is incredible, and i can’t think of any place i’d rather be.’” 🚵‍♂️
today on our story: head out for a ride with jered at la maratona.

Photo by @lilicanteropy
25-year-old paraguayan artist lili cantero (@lilicanteropy ) hand-paints custom cleats for some of the world’s biggest soccer stars. “the process starts with the design on paper, and once it’s approved by the player, i start painting directly on the cleats,” says lili, who started her business as a university project. “from research to design to painting, the work takes approximately two to three weeks.”
of all her designs, the pair of cleats she created for argentine player leo messi are lili’s favorite. “i was thinking about stopping painting cleats, but when i handed the pair over to leo, he loved them,” she says. “that meant a lot to me as an artist, and it opened up many doors for me to continue creating. it showed me that i needed to continue to fulfill my dreams.” ⚽️ #worldcup take a look inside lili’s studio and her artistic process — today on our story, and on our igtv channel. to watch igtv, update your app now, then look for the new icon in the top right corner of feed.

Photo by @nurielmolcho
using a double exposure, nuriel molcho (@nurielmolcho ) combined two photos from one sunset at joshua tree national park, california. “the theme #whpjourney fits what we do and search for,” says nuriel, who makes hats with his wife. “the journey is often the path that paves the way to our designs, textures and colors.” 🏜

Video by @nicks_pics
before landing at chicago o’hare international airport, pilot nick osborne (@nicks_pics ) mounted his phone on the aircraft windshield to capture this timelapse. “#whpjourney inspired me to share my front-row view of flying across this beautiful earth,” he says. “flying truly makes the world a smaller place.” 🌎
follow along to see more of our favorites from last weekend’s hashtag project.

Photo by @wahnails
rainbow tips, 3d acrylics, intricate nail polish portraits — these are just a few of the styles customers can have created on their fingernails at london’s wah nails (@wahnails ), whose soho storefront is home to a dozen artists, each with their own specialty and style. “we have one tech who does lots of pastel girly stuff and one who does embellished sci-fi nails,” says the company’s social and communications manager, ellen ormerod, who adds that styles are constantly changing based on trends. “we’re able to keep it relevant and fresh.” 💅
see some of wah nails’ styles today on our story and igtv channel. to watch igtv, update your app now, then look for the new icon in the top right corner of feed.

Photo by @dharnidh
it’s the #whpjourney, not the destination, for “the himalayan cowboy.” 🤠

Video by @byrachelbrown
“not all journeys involve planes, trains and automobiles!” writes artist rachel brown (@byrachelbrown ) in her caption. “my art journey started many years ago and, i’m sure, will continue for many more to come.” 🎨 #whpjourney

Photo by @slevinaaron
destination: earth 👨‍🚀
follow along for more of our favorites from last weekend's hashtag project, #whpjourney.

Video by @max_et_louise
hello, world! meet today’s #weeklyfluff: max and louise (@max_et_louise ), two parson russell terriers who travel the world. whether they’re in corsica, miami or portugal, one thing stays the same: max and louise love a refreshing swim. “they love to jump off boats for a dip in the water,” says their human, thiago. 💦

head to our igtv channel for a quick trip to southern france with max and louise. to watch igtv, update your app now, then look for the new icon in the top right corner of feed.

Video by @oumi_janta
meet oumi dieng (@oumi_janta ) from germany who fell in love with roller dancing in 2014. oumi often practices in a group — sometimes in gyms, but preferably outside in the sun and with music. “to skate through the streets of berlin and share a smile with the people around me,” she says, “that is what i like best of all.” go for a skate with oumi on today’s story.